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Are you giving away spotter bottles or selling them? I give a small bottle to every customer when I finish a job and have had great success stories from several customers. This is also a good way to increase referrals because everytime a customer gets a spot out they tell their friends about how our stuff is like magic. It also helps me sell a ton of large bottles at $15 a pop. One of my customers calls our stuff Voodoo juice!
We usually give away small bottles for any job over $150 (our discretion if less), and give a free large bottle for jobs over $300-$350. If they run out, we tell them to call and we will just have them set it outside their door the next time we are in the area and refill it for free (one time in between cleanings), and/or tell them to keep the bottle as we will refill it for free the next time we clean for them. Besides making your job (hopefully) easier the next time you (hopefully) clean their house, it also is a form of advertising/reminder looking them in the face every time they clean a spot in their house, or even if they just open the cabinet where they keep it. Some of my customers use the bottle as a gauge for when they need their carpet cleaned. Out of spotter solution? Eh, time to call to get the carpet cleaned. The spotter solution is good stuff and you will get some customers that rave about it and possibly want to buy a large bottle if they only have a small one. I highly advise giving away the spotter bottles (or even selling them at a steep discount) at the cleaning. We give them away at Realtor Vendor Fairs and we will have realtors come up to us the next year and say “I love this stuff”.
We give away a gift box to all of our customers. The Box is from uline and looksto me like a red monopoly hotel. In it we have a small spotter, white towel, spotter chart, biz card, and 2 pairs of booties. On the out side we have a ribbon with a HB thank you post card. The tech signs it before giving to the customer. The customers love them and the guys seem to get more tips than they used to. I think the total cost is around $2.75 each. As a side note my wife would not let me put a HB sticker on the outside. She said some stupid thing about re-gifting boxes. I being the marketing genius thought she did not understand branding. Just my luck the first box I presented to my customer without sticker was thrilled and she was so happy due to a party she was going to and she was going to use the box for her gift. Always listen to your target audience.
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