City Owner Newsletter March 2019

March Newsletter
We have a lot of updates, and we are excited where the March winds will take us. In this months newsletter we have important clarifications and a new Van Wrap that’s available in the HB store! We also wanted to welcome Ryan & Abbie Snakenberg, Patrick Schellsmidt, Justin Young we are excited to have them on board with starting a new franchise
Reminder

  • March 15th at 9 AM PST Is the Third Meeting please schedule to attend if you have not attended a previous meeting. Please look for an email regarding this.
Owner Remarks

Hello to everyone out there and welcome to hopefully the beginning of spring. This is been a challenging winter for everyone and hopefully now that March is here spring will be here sooner than later and things will start to ramp up for everyone.

In talking to some of you on a daily basis I have heard some concerns and rumors that I would like to address. These need to be squashed and have the truth put out there. There has been a rumor started that Corporate is charging a $500 renewal fee. This is totally false and has never been voiced to anybody from a partnership level at the corporate office down to the franchise level. To my knowledge, every single FDD document that has ever been produced by Cody or us has never had a renewal fee. This is something that as a master franchise owner I have been very proud of and have used that as a selling tool, knowing that other franchises charge upwards of 2000 – 5000.00 dollars. I’ve always been happy that Cody did this. With the new ownership group, we are certainly very proud to be able to carry on this tradition of no renewal fees at contract renewal time.

The truth of the $500 fee is an administrative fee associated with the FDD preparation for a new buyer, review of the Buy/ sell document and the new contract and or transfer agreement done by our franchise attorney to make sure everything is legitimate. This $500 fee is charged only on a franchise selling their franchise or selling off a portion of their franchise. The other charge that has not changed as well is the training package priced at $1200. If there are any questions regarding this situation please feel free to reach out to me via cell phone or email whichever is convenient for you guys.

The next item I’d like to address is the relationship with EZ Net tools and with EZ local. I have been asked the question if we are severing ties with EZ Net tools. The answer is no we are not, but based off of some unwarranted business dealings with EZ Net tools over the past six months and taking many calls with concerns from many of you we felt we needed to look at other options. I have looked at and read many emails and saw your concerns with your rankings and other issues. We felt that we needed to have a better option for you all and the franchise business as a whole.

I was told that in somebody’s opinion that anytime corporate sees something we just jump on the bandwagon and end up getting burned. A lot of us were around when Hyperion took Cody for a ride which was a very unfortunate situation and wasn’t right, then Cody went with Bruce at EZ Net tools who he has had a long-standing relationship with.

We did not take this very lightly in our dealings with EZ local and having a potentially better solution for you all out there. We did not jump on any bandwagon. There have been many phone calls, video conference calls with EZ local over the past 4 to 6 months based off of some things that were happening with Ez Net Tools we felt like that we needed to help those out there that needed help to protect you in your franchise endeavor. We do feel confident in this relationship with EZ local and feel strongly that this Company has the knowledge and the manpower to be able to do what we need them to do to help you guys achieve financial success.

If you want to switch from EZ net tools to EZ Local email your request to webite@heavenbest.com then you will get a reply with the next steps for the switch.

On behalf of the corporate office, I do want to send out a strong apology to everyone who has experienced the frustration on the new ordering system. This has been a major frustration for us as well and in no way shape or form was this indicated that this would be such a monumental task to get right. I was told that there were three different emails sent out for instructions on how to register if you are still having problems ordering please get a hold of EZ Net tools to make sure that you are registered correctly. If you have an area in 2 states you will also have to register with two different logins.

In closing on the ordering and shopping cart situation, we had only asked to have it duplicated from the old website to the new site and had asked Ez Net Tools to make sure they talk to Linda about that and do it how Linda wanted it since she helps you all on a daily basis when it comes to the ordering and shopping cart process along with making sure all of the reporting processes are there but unfortunately that didn’t happen and we are playing catch up. We are hoping that these issues are starting to wind down and diminish.

Attached is a new picture of the van logo wrap that was developed for you all and is available for purchase on the store. I have received some photos from some of you out there that have already purchased this wrap and the vans look spectacular and really showcase your storefront. As a franchise, we obviously want to have as much standardization as possible. We have seen some wraps out there of logos that were not done by the corporate office or a vendor that we work with. We have seen logos that are probably 7 to 10 years old. We would want you all to be proud of your storefront and rolling billboard and encourage you, folks, to look at this new wrap and try to make this work into your marketing budget. This really stands out and really showcases your business. We are trying to be creative as possible to help you by doing a small amount down and financing.

There will be another and final meeting on March 15 Friday at 9 AM Pacific standard time. There were additional items addressed in March 6ths meeting as far as operators that have larger areas and EZ Local has competitive SEO packages with keywords that are very affordably priced.

The link for the Friday, March 1 call is attached in this newsletter.  https://www.youtube.com/watch?v=J8qmaVD7UKM&feature=youtu.be

It has been a phenomenal 13 months since we took over. Yes, it has been challenging but feels we have made huge strides in getting the company moving back in a positive direction. We sold 8 new franchises and had 4 transfers in the first year. To date this year we have had 2 new sales and 4 transfers. We are testing new equipment and products and trying to help you all move this company in a positive direction.

In closing, I cannot stress enough from an ownership group that we do value each and every one of you. Some of us have been in your shoes as franchise owners and of course, Dan Child in California continues to be in your shoes as a franchise. We respect you, we appreciate you all and value the teamwork that we can all have together. Every time I speak to someone on the phone, I do give them my cell phone and you do have my email address. I try to make myself available to each and every one of you as much as I can. I am trying to find out from you all as much as I can in my daily calls to you guys. This will take some time to get to each and every one of you but I want you all to know that your voice is heard I’m listening to you guys on different levels as far as equipment goes, cleaning solutions go and am open minded to looking at suggestions that you guys have made. I think in this area as you some of you have known we have looked at some equipment and some cleaning products that will help you in different aspects and your daily jobs and there is testing going on in a lot of territories out there.

Thank you all for all you do!!!!!!

Robert Ashcraft

Shipping Department

This month’s special is: Wood Cleaner buy 5 get 1 Free

John’s Fix-it Corner

We’re in the new year and the busy season is starting soon.  Part of having a successful business is putting in the time that is required to make it work.  Don’t rely on your old contact customers.  You will need to talk to realtors, property managers, home shows, or even go door to door.  See if you can put it in your church bulletin.  There are many ways to increase your business without spending a lot of money on expensive advertising.  This includes putting in at least 40 hours a week working hard at building your business.
If you find that you’re not as busy as you’d like to be, and not making the kind of money you know you should be – take a look at what you can do to change it.

  1. Can you be more creative in your advertising?
  2. Have you changed to the new van wrap look?
  3. Are you beating the bushes for new business?  Is there a market you haven’t tapped yet?
  4. Are you reading the bulletin boards for help from those that are successful?
  5. Have you asked your current customers for referrals?  Have you given them any incentives for those referrals?

Set yourself some goals for this year and make an outline of how you are going to accomplish those goals.  Remember that anything worth having is worth working hard for.  The potential for greatness is there if you are willing to work for it.
Note:  I just got lost in thought, it was unfamiliar territory.

https://corp.heavensbest.com/march-newsletter/
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