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  • in reply to: Television advertising #152677
    thewoodlands
    Participant

    What would be great, would be to have many choices available to us operators through the HB corperation on tv ads, I would love some selection. My company has been#1 in my area 6 years running. Service master came in last year, hitting the TV advertizing hard, seems to be working well for them, plan on starting my self soon.Eric I Davey

    @Gordon Kohler wrote:

    All of these are good points.
    Service Master or Stanley Steamer (I can’t remember which or the two) spent 5 million this year in national TV ads.
    What percentage of that bill do you want to pay? Who would decide how, where, and with who those ads are ran?
    I am the expert in the markets in my area. and you are the expert in yours. As it is, you have the complete choice to advertise how. and with who as you see fit.
    Some operators would go under if we had a mandatory pay out for national advertising.
    I don’t want to give up that control of advertising.(place or $)

    I’m glad I’m in Heaven’s Best!

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