I think this is a great idea.
If one half of the card was the evaluation and the other half had franchise information and there is a reason to keep the half with the franchise information on it. For example a 10% of next carpet cleaning visit.
#1 it would be read
#2 women are deal hunters, they’ll keep the coupon for future carpet cleaning or pass it on to family or friends for their use.
#3 women are proactive. If they think their husband should look into the company to make money they look up the information for them on the franchise