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I would like to hear any results from advertising on Christian Radio?, I would think with the name it would give you an edge over others?.
Also how much did it cost?.
We haven’t advertised on Christian radio here but the price sheet we got was like $400/month for 16 spots during the month.
We do advertise in a church bulletin here. We picked one of the larger congregations and it’s $50/month. We’ve pretty much broken even on it so I’m not sure it’s the way to go.
We get a lot of questions on whether or not we’re a “Christian company”. So if the Christian radio station is big where you are, I would think it would be worth it. Here there are several Christian stations so we just have stuck to flyers and mailers.
I would ask the station in your area what their main demographic is. If it’s college age or HS students that they cater to, it may not be the best demographic for you.
Here, a couple of the stations cater to the younger Christians rather than the older generations that actually would be spending the money. That’s why we decided against it.
We have one large Christian radio station in the area and a couple of smaller ones. The demographics of the large one is a great fit for the target customer base and I think it would get some good results but have to look into the actual costs involved.
Here, in Lancaster County, PA this question has been asked more often as any other.
I say that we are and, if pressed, share my church name and that the company is a franchise operation.
I have never, knowingly had any problems as a result of that reply.
Of operators I’ve known to advertise with christian radio, it’s about 50/50 weather or not they felt successful. Many stations have been willing to trade services at least the first time advertising. You might run a radio only special to get a more accurate feel for the results.
I don’t want to steal the thread but I have mailed information to all the churches in my areas and have had a 25% of them call me to do work for them. The carpets are usually fairly well maintained so they are not overly soiled or stained therefore I can offer them better pricing. I usually offer them a below commercial price. My way of passing along the many blessings I have recieved and still cover my expenses plus a little for the effort regardless of the faith they may be.
We have a listing of 849 churches in Lancaster County, PA and I am going to get into a Excel format after purging and see what happens in several mailings.
I believe that every church that has called for a quote, we have serviced…
Many returns and they are good to pay…
We have recently bartered services with a Christian radio station. We cleaned their office, and they ran an ad for us. I ‘think’ it has been ok. We have received more than the value of the job to this point. I doubt that you’ll be overwhelmed by appointments but if it’s the right price, it can’t hurt.
I decided to try the mailing to local churches first and then I will try out a small test on the radio and see how it goes.
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